Last week I wrote about how you typically don’t want to use your company web site when marketing your MLM or your product.
This week I want to talk about a similar topic.
You MUST have a personal domain name if you want to be taken seriously online.
I’m going to mention an issue with Facebook in a few seconds…
But let’s start with a more immediate concern.
These are all fake email addresses. I don’t know who owns these, or if they are even real. I’m just using these as an example.
Let’s say that you are looking to join a nutrition company. You’ve got a choice of 3 people. Which one of these 3 would you contact?
I don’t know about you but I personally am going to reach out to Gail at the Diet Gal first. Right? Wouldn’t that be what you do? This is someone who has their act together. That is someone who looks like they’re taking their business seriously. Not someone doing it as a hobby.
But let’s talk about some other reasons why you don’t want to use your cable company, your internet provider, or even a free email service like gmail. What if you change your email? I’m going to give you a hint. You NEVER want to change your email address or phone number EVER.
Yep. You never know when someone is going to reach out to you from your past. A prospect you had dealt with years ago tries to get in touch with you but now you’ve moved. You canceled your cable service. Now you’re on satellite TV service. You no longer have your cox.net email address. The email bounces back and you miss out on the prospect.
Same thing with phone numbers. Long distance is basically free. Most of us now get unlimited long distance. Right? If you move, keep that phone number and take it with you! This is also a reason why you might want to get a toll-free number. You can point your toll-free number to any local number. That way you can move, and change your number and move your calls with you. (BTW I got two calls in the past few weeks from people I hadn’t talked to in years… one of whom was a top prospect of mine back in the day and now he’s ready to get going!)
If you own your own domain name…. You control your email. You can still read your email at Google. You can still use Gmail to check your email at thedietgal.com. But owning your own domain allows you to point your dietgal.com mail where ever you want. You can change email providers but your email address will still work and your prospects will still be able to find you.
You can find internet marketing tools and resources for things like finding which keywords to use in the That MLM Beat store.
Finally I mentioned a Facebook tip at the top of this post. Facebook is a huge phenomenon these days.
Did you know that when you post your referral link on Facebook it usually posts 2 links. One keeps your referral link and one drops it off!?! BUT you can get around this if you use your own domain name!
Here is a picture of a link I posted on Facebook.
The way around this is to have your own domain name. If you have your own domain name then you don’t have to worry about Facebook dropping your referrer link off.
BTW I think Facebook should be sued over this. It is a REALLY BIG DEAL. Most people just don’t realize that Facebook is causing them to lose business. Even if it only happens 10% of the time, are you ok with losing 10% of the clicks on your links?
Having a personalized domain name is going to make you look more professional. It is also going to allow you to control your email address permanently. Finally it is going to help you avoid the dreaded Facebook dropping off your referral link! Any one of those 3 reasons should be reason enough to get your own domain!