attraction_marketing

I don’t know about you but I’ve seen excellent examples of attraction marketing in the online world and some terrible examples of attraction marketing which make me cringe…

I’ve also seen friends of mine (no, not me….friends) do a very good job of scaring their new date away within a few weeks of meeting them.

You can apply good old fashioned attraction marketing to dating.

Lets look at it from both sides….

First, John meets Sarah in a bar….he approaches her and begins talking to her. Sarah quite likes the look of John but he seems a bit over keen! At the end of the evening he asks for her number and they part company.

That night he sends her a quick text to say thanks for a good night.

The next day he calls her up 3 times to say he’s been thinking about her and asks if he can meet her again for a drink.

By now, Sarah is getting bored….there is no excitement, she knows she’s got him, but for some reason she just isn’t interested.

Over the next week John calls and texts Sarah numerous times until eventually Sarah goes off him completely.

John just can’t understand why. (Do you know why?)

This happens a lot online when we are ‘trying’ to use attraction marketing to

build our MLM business.

People try TOO HARD. They plaster their link on other peoples’ Facebook wall, send unsolicited emails, bombard people with emails, phone calls, add blatant advertisements to forums and blog comments and they don’t realize how desperate they look!

They wonder why they’re not sponsoring anyone into their business.

It’s all down to the way you do it.

Little by little, piece by piece, you build up a relationship with the other person. Eventually you become friends, you help them out with various things, and you chat and exchange ideas.

People want to get to know you….NOT your opportunity. Once they know you and can see you are a very helpful person and can help them achieve their goals and dreams they will join your business.

Take your time with this part. Don’t make friends with the sole aim of ‘getting someone into your business’, do it because you sincerely want to learn more about the other person.

Let them come to you…keep them in suspense about what you do. You can tell them what you do but DON’T send them the actual link in the first email.

Ask their permission first and get to know them a little better.

If you’ve managed to make a good first impression, you’ll see people actually find your websites by looking at your profile. Take Facebook for example…..I make friends with people, people like what I have to say….I don’t pressure them or spam my link. They then go to my profile and click on the link and next thing I know, they’re leaving me a comment on my blog.

This is attraction marketing. Be the hunted, not the hunter. Let them come to you and don’t hassle people. Treat others as you’d like to be treated yourself.

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