4 Personality Types – Network Marketing Strategy with an Unfair Advantage

If there is one network marketing strategy that gives you the cutting edge advantage over your fellow MLM distributors, then being versatile when communicating between the 4 personality types certainly takes the cake.

Network marketing strategies aside, surely you can recall that time when you experienced an instant connection with a complete stranger? Better yet, engaging in a long conversation which possibly led to lifelong friendship? You couldn’t explain it, but you simply just ‘clicked.’

Where does this unexpected bond come from? Quite simply, you share 1 of the 4 personality types.

The 4 personality types are can be defined as someone’s social-style of coping and interacting with others. You might have seen the 4 Personality Types Described as:

-    red, blue, white and yellow
-    A type, B type, C type and D type
-    Fire, air, water, earth
-    Leader, expressive, dependable, analyst
-    Dominant, Inspiring, Supportive, Cautious (description our research is based upon)

There’s also the P’s, S’s and A’s. Different terminology, same meaning.

Natural interaction and instant connection leads to strong relationships, which makes understanding the 4 personality types the perfect network marketing strategy.

By knowing exactly which personality type you are, what motivates you subconsciously and what part you play to really connect with people, will allow you to be versatile in your approach to making relationships truly work.

Robert A. Rohm, Ph. D. from Personality Insights, Inc., has a quick online personality test that makes your own personality evaluation easy to understand.

But, if you are looking for the real quick, down and dirty personality review, ask yourself the following questions. Only answer yes or no.

•    Are you Outgoing or Reserved?
•    Are you Task Oriented or People Oriented?

Based on the answers to these two questions you fall into one of these four categories:

•    Dominant – Outgoing and Task Oriented; 10% of the population
•    Inspiring – Outgoing and People Oriented; 25-30% of the population
•    Supportive – Reserved and People Oriented; 30-35% of the population
•    Cautious – Reserved and Task Oriented; 20-25% of the population

The 4 personality types can become an endless discussion and debate.

Our Mission is to filter down the information to a need to know basis and teach you how to apply the 4 personality types where it matters, as a effective network marketing strategy.

Ready? Here are the 4 personality types:

Dominant
All about getting things done and achieving results

Focus: Task Orientated, Tell (extrovert)

Wants: Power and Control

Recognition: Look at my accomplishment

Likes to say: Spare me the details, how much does this cost?

Network Marketing Strategy: No fluff. Be firm, confident and get straight to the point. Maintain control by giving the driver alternative choices to choose from, this way making the final decision at own will. Drivers can be intimidating so invite your upline as a higher authority if you need to.

Inspiring
All about being in the spotlight and the entertainer

Focus: People Orientated, Tell (extrovert)

Wants: Popularity and Recognition

Recognition: Look at me

Likes to say: Let me tell you what happened to me (like to talk and socialize)

Network Marketing Strategy: It’s all about them. Listen and build the relationship. Give them the floor. Find common ground, relate and have fun!

Supportive
All about team work and being accepted by the group

Focus: People and Ask (introvert)

Wants: Sincere appreciation

Recognition: Look how well I’m liked

Likes to say: Who else will be there? Who else is doing it? We are all in this together.

Network Marketing Strategy: Show lots of testimonials and talk about successful team members being successful.

Cautious
All about the detail and being right

Focus: Task Orientated, Ask (introvert)

Recognition: Look at my efficiency

Wants: Details and facts

Likes to say: Can you provide documentation for your claims?

Network Marketing Strategy: Emphasize on the structure. Explain the pay plan in thoroughly. What you say is not important, it’s all about the facts and figures. They will decide when they are ready.

Being constantly aware of the 4 personality types in communication will make it easy to spot over time. Old adage of practice makes perfect applies to this.

Still don’t know which personality type you are? Mention the above fundamentals to your friends and family. You might be surprised with your discovery.

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